Not everyone is a career counsellor
Client: Ingeniørforeningen IDA Our role: Branding, Film, Social
The task for IDA, was to create awareness about IDA's career counselling targeted for new as well as existing student members (aged 19-29).
Communication insight: When you have work or study-related dilemmas or questions, you tend to ask friends and family for advice. Which is fine, but the advice shouldn’t stop there.
Concept: Your mum is not a career counsellor. Ask IDA’s career counselling.